Showing posts with label SEO. Show all posts
Showing posts with label SEO. Show all posts

Wednesday, October 16, 2019

Best 5 Important Tips for 50+ Aged Freelancers


After the age of 50, many people worries about their coming future. Most of them don't think about to do something after a long career. They spend a critical time in this stage. It became difficult to get a new job or involved in a corporate organization even in business in this age.

Many people get involved in freelancing at this age. Experts say that it is important to take new initiatives for your own and keep yourself motivated to change careers. Positive attitude about everything is very important at this stage.

According to a survey report named 'Freelancing in America: 2019', published by the Freelancer Union and the most popular online freelancer platform Upwork shows that one-third of US workers are associated with full-time or part-time freelancing when they reach age fifty+. Most of the freelance workers of this age group have voluntarily chosen this profession.

Online Freelance Working is getting popularity day by day across the world. The survey report revealed five most notable findings:
  • Freelancing income exceeds GDP of some major industries
  • Freelancing is becoming more of a long-term career choice
  • Freelancers are most likely to be skilled professionals
  • Freelancing enables opportunities for those who otherwise might not be able to work
  • The younger the worker, the more likely they are to freelance


Below are 5 Special tips and suggestions for those who are aged 50+ and want to succeed in freelancing.

Apply Current Skills:
According to the survey, freelancers of all ages perform jobs based on their skills and abilities. These include consulting, marketing, programming, designing, writing etc. In the freelancing marketplace, the skilled people get more jobs than the inefficient ones. The income of skilled workers is much higher. The skilled freelance worker is earning more than $ 28 per hour on an average. But the average income of lower and un-skilled worker is below $ 20 per hour. Those who have reached the age of 50 will be able to earn from freelancing using their previous work experience easily. Skilled freelance workers earn the most in the Upwork marketplace. Earnings are higher in such type jobs in accounting or finance. Those who understand corporate restructuring, Bitcoin and international accounting, even earn more than $ 200 per hour.

Networking:
Networking is one of the most useful things in the world of freelancing. If more people know about you and ​​your skills, you will get more jobs. Freelancing in America report says, personal communication is the best source to get freelancing assignments. Private networks include former freelance customers, friends and family, professional contacts, acquaintances etc are very important. In this case, fifty above aged people can get more benefits. Because of their long experience and communication is very useful. Stephane Kasriel, President and CEO of Upwork said that the network that is created through communication and interaction with people over a long period of time can be a source of income. In this case, LinkedIn is very effective. Besides, by opening account in popular freelancing sites like Upwork, Fiverr, PeoplePerHour, Freelancer etc, lots of freelance online jobs can be found.

Investment in training:
Those who have the skills, even when they are older, can invest to increase their skills. You can learn the techniques of digital marketing, social media management or any other about your own interest. By not adhering to age constraints, show your customer that you can do it and they can rely on you. If you can't improve your skills, your dream of becoming a high-income freelancer will not come true. According to the Freelancing in America report, 73 percent of freelancers voted in favor of skills development training. In addition, 71 percent of freelancers have increased their ability to survive in the competitive online marketplace. Even in the last six months, 65 percent of freelancers have been trained to improve their skills. Even Soft Skills can’t be ignored. You need to learn things like communication, teamwork or negotiation with someone.

Keep Patience:
The idea that you can earn lots of money after immediately entering the freelancing world is very wrong. Upwork CEO advises to get involved slowly and steadily into the freelancing world. You don’t need to be rush. There is no shortcut. You have to learn a lot. In addition to finding a job, you need to learn how to earn money for work. You need to know how to fix pricing. Sometimes there may be no work at hand. So you need to think about how you will survive on this period. You can start freelancing on one or two projects in the beginning.

Be Positive:
The most important thing is to stay positive in every turning of life. Without a doubt, it is easier to maintain a pessimistic outlook than it is to actively stay positive while you search for a job. When you don’t get hired, list all the ways and identify why you didn't get it. This way, you’re always preparing for the next job you’re truly meant to have. Being positive will help you to get sound health also. Studies show that optimists are twice as likely as pessimists to have healthy hearts. People having positive attitude leads much less stressful lifestyles. As much as you may think your resume makes or breaks your opportunity to get hired, it’s not the most important factor.

Thanks,


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Saturday, September 28, 2019

Online Advertising is Booming | Prepare Yourself


Newspaper, Radio, TV advertising is declining day by day. The decline of newspapers has been debated, as the industry has faced slumping ad sales, the loss of much classified advertising and precipitous drops in circulation. According to report Television ad spend declining by half a percent in 2018 to $69.87 billion. The more worrying news is, ‘Television ad sales are declining even as global advertising spending grows’.

What is happening?
The viewers are has been moving to digital for years. By 2021 Around 52% of global advertising will be promoted on online platforms only. Advertising will be 27 percent on television. And only 6 percent of the ads will be published in printed newspapers. ZenithOptimedia, a London-based popular media agency that survey the global advertising market, predicts that.

According to a recent report by German data analysis online portal Statista referring on a report of Zenith, the online ad platform will capture the majority of the global advertising market by 2021. Breaking all past previous records regarding this matter, the maximum amount of service will be 52 percent advertising online. That is, merchants will spend most of their advertising on online platforms.

According to analysis, online advertising was 44 percent in the year 2018. This year it may be 47 percent. It will reach 52 percent in 2021. After 2021? as the day goes on this rate will not stop, it will increase day by day.

On the other hand, television advertising will be around 27 percent by the year 2021. Outdoor advertising like billboards, posters will be 7 percent. The most dreaded time will come for the printed newspaper and magazines. By 2021, only 6 percent of the ads will be published in printed newspapers. At the same time, 5 percent ad will be broadcast on radio, 3 percent in magazines and only 1 percent advertising through cinema.

The main reason:
The main reason behind the scenario is availability of internet worldwide. According to the International Telecommunication Union (ITU), about half of the world's population will be covered by the Internet this year. Mobile internet users, in particular, will grow exponentially. 5-G which is the fifth generation technology mobile network, will act as the catalyst in this regard. As a result, the rate of advertising will increase through various types of online videos and social media.

Prepare yourself:
Based on the increase and popularity of online digital ad platform, you can prepare yourself to learn online digital marketing methods. Consider the following types of online digital marketing and think about which ones works best for you. Before starting take time, do some research on the internet, find the best one with your interest.
  • Affiliate Marketing
  • Content Marketing
  • Email Marketing
  • Influencer Marketing
  • IM-Instant Messaging Marketing
  • Mobile Phone Advertising
  • Pay-Per-Click Advertising (PPC)
  • Search Engine Marketing and Pay-Per-Click Advertising
  • Search Engine Optimization (SEO)
  • Social Media Marketing - SMM
  • Video Marketing
  • Viral Marketing 

And more…

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Around 15 percent of Global Online Freelancers are from Bangladesh

Wednesday, October 17, 2018

Around 15 percent of Global Online Freelance Workers are from Bangladesh


The outsourcing / freelancing in Bangladesh is expanding day by day. Due to huge interests of the young generations of the country about this freelancing industry, it’s getting popularity. The professionals working as freelance worker in the country are really very skilled and they are working very hard in this competitive market. Also some of the steps taken by the government ensure to keep up with the global standard.

In the annual conference of the World Bank and the IMF (International Monetary Fund), a World Bank Group Flagship Report has been published named “World Development Report 2019 – The Changing Nature of Work”. The report says Bangladesh has total 15% online outsourcing workers of the world. Based on the report:

Bangladesh contributes 15 percent to the global labor pool online by means of its 650,000 freelance workers. 23 Indiez, founded in 2016 in India, takes a team-based approach to online freelancing. The platform provides a remotely distributed community of talent— mainly from India, Southeast Asia, and Eastern Europe—that works together on tech projects for clients anywhere in the world. Clients include the pizza restaurant chain Domino’s India, as well as the Indian multinational conglomerate Aditya Birla Group. Wonderlabs in Indonesia follows a similar model.

The future of IT freelancing / outsourcing in Bangladesh is vibrant. Due to some reasons that Bangladesh is getting popularity in this index are:
  • Low cost comparably with other countries such as India, China, Philippines, Sri Lanka etc. On an average
  • Bangladesh is offering 40 percent less price than others.
  • Bangladeshi workers provide good quality products and services at a lower cost.
  • The number of IT Professionals is increasing in the country. Every year more than 15000 IT Graduates and professionals are completing their IT degree and related courses.
  • To meet the global competence, the number of online vendor certificate holders such as CISCO, Oracle, Microsoft, Linux, Dell, HP certifications has increased.
  • Some steps taken by the Government of Bangladesh has helped a lot to keep up to date and meet the global standard. The government is inspiring people to get more involved in the IT field. The Government institutes BASIS Institute of Technology & Management (BITM) with the support of World Bank has established with a vision to be a world-class IT institute in Bangladesh for the purpose of enhancing the competitiveness of the IT Sector in Bangladesh by creating a pool of qualified IT professionals and quality certified IT companies. Some other program such as “Learning and Earning Development program” where more than 15000 freelancers were developed in the past years. Opening of ICT park in various district across the
  • Availability of manpower and low cost for developing infrastructure helps the entrepreneurs to invest in this sector.
  • Some of the bright IT professionals / Engineers / Graduates of Bangladesh are working in prestigious IT companies worldwide such as Google, IBM, Microsoft, Oracle etc.
  • Environment helpful legislation and relatively low tax rate than other countries.
  • Number of IT training institutes has increased a lot across the country even in the root level. This has a huge impact on growing the number of freelancers.
  • The European Commission has selected Bangladesh as an ideal destination for outsourcing.




Some of our other achievements are:
World’s leading Technology Research Company Gartner Inc. publishes the list of top outsourcing country every year. Their report says, Bangladesh is selected as one of the best countries for IT outsourcing. Bangladesh became 3rd in the list of top 10 on Upwork (formerly oDesk). AT Kearney has ranked Bangladesh 22nd in the field of outsourcing among 51 countries worldwide.

According to the ICT Division of Bangladesh, there are 650,000 registered freelancers among them about 500,000 are working regularly on the internet. On an average they are making $100 million annually which giving an extra fuel in the national economy.

Thanks a lot.


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Best 5 Tips for 50+ Aged Freelance Workers

Friday, July 12, 2013

10 Most Common Tips for Beginner Freelancers


Now a days, money can be earned online even from home. Make money through online is getting popularity day by day around the world. At present, many freelancers in Bangladesh are working in online marketplaces like Odesk, Freelancer and Elance, Rentacoder etc.

Lots of free resources, tips, tutorials etc are available on the internet that helps the new and beginner online money maker.  Below are some most common, most useful tips and suggestions of experienced freelancers for new freelance workers. Just follow, follow and follow these tips. Money will start rolling to you.

  1. You must have skills, better initiative, lots of patience, online presence, professionalism and attention.
  2. Communication skill in English language is very important. Understanding job description, have skills in social communication, better English is necessary.
  3. Fast internet connection, a personal computer with standard configuration.
  4. A better working environment is very much essential. Most of the online jobs need creativity and to show creativity a better working environment is necessary.
  5. Select your online marketplace where you want to work based on your skills and interests.
  6. Open and account or register on your desired marketplace. The account should be maintained with a strong password.
  7. First of all you need to beautify your profile. You need to specify your own work skills in the profile in details. See how other top freelancers have describes their profile. Don’t copy others, just see how they do it and make your own.
  8. After creating the profile, find out your job. Before selection for bid in any job read all the description and requirements in details. If you think that you can do it then make a bid. You have to patiently bid for to own your first job.
  9. Examination on online marketplaces proves efficiency. A good score will help to get more and better job.
  10. You can bid for the job of your choice. It is easy to get a job if you can demonstrate the skills that Bayer wants to bid on.


These are some common and simple tips to make money from online as a beginner freelance worker.


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Monday, June 10, 2013

SEO Tips - Make use of the Google Webmaster Tools


Make Googlebot crawling smoother by using Webmaster Tools:

Major search engines, including Google, provide free tools for webmasters. Google's Webmaster Tools help webmasters better control how Google interacts with their websites and get useful information from Google about their site. Using Webmaster Tools won't help your site get preferential treatment; however, it can help you identify issues that, if addressed, can help your site perform better in search results. With the service, webmasters can:


  • See which parts of a site Googlebot had problems crawling
  • Notify us of an XML Sitemap file
  • Analyze and generate robots.txt files
  • Remove URLs already crawled by Googlebot
  • Specify your preferred domain
  • Identify issues with title and description meta tags
  • Understand the top searches used to reach a site
  • Get a glimpse at how Googlebot sees pages
  • Remove unwanted sitelinks that Google may use in results
  • Receive notification of quality guideline violations and request site reconsideration
Yahoo! (Yahoo! Site Explorer) and Microsoft (Bing Webmaster Tools) also offer free tools for webmasters.

High-level analysis is possible via Google Analytics and Website Optimizer:
If you've improved the crawling and indexing of your site using Google Webmasters Tools or other services, you're probably curious about the traffic coming to your site. Web analytics programs like Google Analytic are a valuable source of insight for this. You can use these to:

  • Get insight into how users reach and behave on your site:
  • Discover the most popular content on your site
  • Measure the impact of optimizations you make to your site - e.g. did changing those title and description meta tags improve traffic from search engines?
For advanced users, the information an analytics package provides, combined with data from your server log files, can provide even more comprehensive information about how visitors are interacting with your documents (such as additional keywords that searchers might use to find your site).

Lastly, Google offers another tool called Google Website Optimizer that allows you to run experiments to find what on-page changes will produce the best conversion rates with visitors. This, in combination with Google Analytics and Google Webmaster Tools (see the video on using the "Google Trifecta"), is a powerful way to begin improving your site.



Thanks a lot for reading this post. Click to download the latest Search Engine Optimization Starter Guide from Google.

other related posts in this blog:
SEO Tips - Best Practices Part 5
SEO Best Practices - Part 4
SEO Best Practices - Part 3
Best Practices for SEO - Part 2
Best Practices for SEO - Part 1
SEO in my Blogs
On-Page Search Engine Optimization

Free and Exclusive Online Money Making Programs for Bangladesh
Work from Home as a Freelancer
Online Money Vault with Blogger Platform

Best CPC or PPC fro Bangladesh
SEO or Search Engine Optimization related post


Wednesday, May 29, 2013

SEO Tips - Best Practices Part 5


Promotions and Analysis - Promote your Website in the right ways !

About increasing backlinks with an intention to increase the value of the site:
While most of the links to your site will be gained gradually, as people discover your content through search or other ways and link to it, Google understands that you'd like to let others know about the hard work you've put into your content. Effectively promoting your new content will lead to faster discovery by those who are interested in the same subject. As with most points covered in this document, taking these recommendations to an extreme could actually harm the reputation of your site.


Master making announcements via blogs and being recognized online:

  • A blog post on your own site letting your visitor base know that you added something new is a great way to get the word out about new content or services. Other webmasters who follow your site or RSS feed could pick the story up as well.
  • Putting effort into the offline promotion of your company or site can also be rewarding. For example, if you have a business site, make sure its URL is listed on your business cards, letterhead, posters, etc. You could also send out recurring newsletters to clients through the mail letting them know about new content on the company's website.
  • If you run a local business, adding its information to Google Places will help you reach customers on Google Maps and web search. The Webmaster Help Center has more tips on promoting your local business.

Best Practices: Know about social media sites

  • Sites built around user interaction and sharing have made it easier to match interested groups of people up with relevant content.
Try to Avoid:
  • Attempting to promote each new, small piece of content you create; go for big, interesting items
  • Involving your site in schemes where your content is artificially promoted to the top of these services

Reach out to those in your site's related community:

  • Chances are, there are a number of sites that cover topic areas similar to yours. Opening up communication with these sites is usually beneficial. Hot topics in your niche or community could spark additional ideas for content or building a good community resource.
Try to Avoid:
  • Spamming link requests out to all sites related to your topic area
  • Purchasing links from another site with the aim of getting PageRank instead of traffic
Thanks a lot for reading this post. You can download the Search Engine Optimization Starter Guide from Google.

Other related posts in this blog:
SEO Best Practices - Part 4
SEO Best Practices - Part 3
Best Practices for SEO - Part 2 
Best Practices for SEO - Part 1

SEO Tips - use Google Webmaster Tools
SEO in my Blogs
On-Page Search Engine Optimization

Free and Exclusive Online Money Making Programs for Bangladesh
Work from Home as a Freelancer
Online Money Vault with Blogger Platform

Best CPC or PPC fro Bangladesh
SEO or Search Engine Optimization related post


Tuesday, May 14, 2013

SEO Best Practices - Part 4

This post is about the use of Heading Tags appropriately, How to use use Heading Tags and how to make effective use the google robot.txt file.

Use heading tags appropriately:
Best Practices:

Imagine you're writing an outline:
  • Similar to writing an outline for a large paper, put some thought into what the main points and sub-points of the content on the page will be and decide where to use heading tags appropriately.
Try to avoid:
  • Placing text in heading tags that wouldn't be helpful in defining the structure of the page.Using heading tags where other tags like and may be more appropriate
  • Erratically moving from one heading tag size to another
Use headings sparingly across the page:
  • Use heading tags where it makes sense. Too many heading tags on a page can make it hard for users to scan the content and determine where one topic ends and another begins.
Try to avoid:
  • Excessively using heading tags throughout the page
  • Putting all of the page's text into a heading tag
  • Using heading tags only for styling text and not presenting structure.
Make effective use of robots.txt:
Best Practices:


Use more secure methods for sensitive content:
  • You shouldn't feel comfortable using robots.txt to block sensitive or confidential material. One reason is that search engines could still reference the URLs you block (showing just the URL, no title or snippet) if there happen to be links to those URLs somewhere on the Internet (like referrer logs). Also, non-compliant or rogue search engines that don't acknowledge the Robots Exclusion Standard could disobey the instructions of your robots.txt. Finally, a curious user could examine the directories or sub-directories in your robots.txt file and guess the URL of the content that you don't want seen. Encrypting the content or password-protecting it with .htaccess are more secure alternatives.
Try to avoid:
  • Allowing search result-like pages to be crawled - users dislike leaving one search result page and landing on another search result page that doesn't add significant value for them.
  • Allowing URLs created as a result of proxy services to be crawled.
Thanks a lot for reading this post. You can download the Search Engine Optimization Starter Guide from Google.


other related posts in this blog:
SEO Tips - Best Practices Part 5
SEO Best Practices - Part 3
Best Practices for SEO - Part 2
Best Practices for SEO - Part 1

SEO Tips - use Google Webmaster Tools
SEO in my Blogs
On-Page Search Engine Optimization

Free and Exclusive Online Money Making Programs for Bangladesh
Work from Home as a Freelancer
Online Money Vault with Blogger Platform

Best CPC or PPC fro Bangladesh
SEO or Search Engine Optimization related post