Wednesday, October 16, 2019

Best 5 Important Tips for 50+ Aged Freelancers


After the age of 50, many people worries about their coming future. Most of them don't think about to do something after a long career. They spend a critical time in this stage. It became difficult to get a new job or involved in a corporate organization even in business in this age.

Many people get involved in freelancing at this age. Experts say that it is important to take new initiatives for your own and keep yourself motivated to change careers. Positive attitude about everything is very important at this stage.

According to a survey report named 'Freelancing in America: 2019', published by the Freelancer Union and the most popular online freelancer platform Upwork shows that one-third of US workers are associated with full-time or part-time freelancing when they reach age fifty+. Most of the freelance workers of this age group have voluntarily chosen this profession.

Online Freelance Working is getting popularity day by day across the world. The survey report revealed five most notable findings:
  • Freelancing income exceeds GDP of some major industries
  • Freelancing is becoming more of a long-term career choice
  • Freelancers are most likely to be skilled professionals
  • Freelancing enables opportunities for those who otherwise might not be able to work
  • The younger the worker, the more likely they are to freelance


Below are 5 Special tips and suggestions for those who are aged 50+ and want to succeed in freelancing.

Apply Current Skills:
According to the survey, freelancers of all ages perform jobs based on their skills and abilities. These include consulting, marketing, programming, designing, writing etc. In the freelancing marketplace, the skilled people get more jobs than the inefficient ones. The income of skilled workers is much higher. The skilled freelance worker is earning more than $ 28 per hour on an average. But the average income of lower and un-skilled worker is below $ 20 per hour. Those who have reached the age of 50 will be able to earn from freelancing using their previous work experience easily. Skilled freelance workers earn the most in the Upwork marketplace. Earnings are higher in such type jobs in accounting or finance. Those who understand corporate restructuring, Bitcoin and international accounting, even earn more than $ 200 per hour.

Networking:
Networking is one of the most useful things in the world of freelancing. If more people know about you and ​​your skills, you will get more jobs. Freelancing in America report says, personal communication is the best source to get freelancing assignments. Private networks include former freelance customers, friends and family, professional contacts, acquaintances etc are very important. In this case, fifty above aged people can get more benefits. Because of their long experience and communication is very useful. Stephane Kasriel, President and CEO of Upwork said that the network that is created through communication and interaction with people over a long period of time can be a source of income. In this case, LinkedIn is very effective. Besides, by opening account in popular freelancing sites like Upwork, Fiverr, PeoplePerHour, Freelancer etc, lots of freelance online jobs can be found.

Investment in training:
Those who have the skills, even when they are older, can invest to increase their skills. You can learn the techniques of digital marketing, social media management or any other about your own interest. By not adhering to age constraints, show your customer that you can do it and they can rely on you. If you can't improve your skills, your dream of becoming a high-income freelancer will not come true. According to the Freelancing in America report, 73 percent of freelancers voted in favor of skills development training. In addition, 71 percent of freelancers have increased their ability to survive in the competitive online marketplace. Even in the last six months, 65 percent of freelancers have been trained to improve their skills. Even Soft Skills can’t be ignored. You need to learn things like communication, teamwork or negotiation with someone.

Keep Patience:
The idea that you can earn lots of money after immediately entering the freelancing world is very wrong. Upwork CEO advises to get involved slowly and steadily into the freelancing world. You don’t need to be rush. There is no shortcut. You have to learn a lot. In addition to finding a job, you need to learn how to earn money for work. You need to know how to fix pricing. Sometimes there may be no work at hand. So you need to think about how you will survive on this period. You can start freelancing on one or two projects in the beginning.

Be Positive:
The most important thing is to stay positive in every turning of life. Without a doubt, it is easier to maintain a pessimistic outlook than it is to actively stay positive while you search for a job. When you don’t get hired, list all the ways and identify why you didn't get it. This way, you’re always preparing for the next job you’re truly meant to have. Being positive will help you to get sound health also. Studies show that optimists are twice as likely as pessimists to have healthy hearts. People having positive attitude leads much less stressful lifestyles. As much as you may think your resume makes or breaks your opportunity to get hired, it’s not the most important factor.

Thanks,


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Saturday, September 28, 2019

Online Advertising is Booming | Prepare Yourself


Newspaper, Radio, TV advertising is declining day by day. The decline of newspapers has been debated, as the industry has faced slumping ad sales, the loss of much classified advertising and precipitous drops in circulation. According to report Television ad spend declining by half a percent in 2018 to $69.87 billion. The more worrying news is, ‘Television ad sales are declining even as global advertising spending grows’.

What is happening?
The viewers are has been moving to digital for years. By 2021 Around 52% of global advertising will be promoted on online platforms only. Advertising will be 27 percent on television. And only 6 percent of the ads will be published in printed newspapers. ZenithOptimedia, a London-based popular media agency that survey the global advertising market, predicts that.

According to a recent report by German data analysis online portal Statista referring on a report of Zenith, the online ad platform will capture the majority of the global advertising market by 2021. Breaking all past previous records regarding this matter, the maximum amount of service will be 52 percent advertising online. That is, merchants will spend most of their advertising on online platforms.

According to analysis, online advertising was 44 percent in the year 2018. This year it may be 47 percent. It will reach 52 percent in 2021. After 2021? as the day goes on this rate will not stop, it will increase day by day.

On the other hand, television advertising will be around 27 percent by the year 2021. Outdoor advertising like billboards, posters will be 7 percent. The most dreaded time will come for the printed newspaper and magazines. By 2021, only 6 percent of the ads will be published in printed newspapers. At the same time, 5 percent ad will be broadcast on radio, 3 percent in magazines and only 1 percent advertising through cinema.

The main reason:
The main reason behind the scenario is availability of internet worldwide. According to the International Telecommunication Union (ITU), about half of the world's population will be covered by the Internet this year. Mobile internet users, in particular, will grow exponentially. 5-G which is the fifth generation technology mobile network, will act as the catalyst in this regard. As a result, the rate of advertising will increase through various types of online videos and social media.

Prepare yourself:
Based on the increase and popularity of online digital ad platform, you can prepare yourself to learn online digital marketing methods. Consider the following types of online digital marketing and think about which ones works best for you. Before starting take time, do some research on the internet, find the best one with your interest.
  • Affiliate Marketing
  • Content Marketing
  • Email Marketing
  • Influencer Marketing
  • IM-Instant Messaging Marketing
  • Mobile Phone Advertising
  • Pay-Per-Click Advertising (PPC)
  • Search Engine Marketing and Pay-Per-Click Advertising
  • Search Engine Optimization (SEO)
  • Social Media Marketing - SMM
  • Video Marketing
  • Viral Marketing 

And more…

Thanks,


Related:
Around 15 percent of Global Online Freelancers are from Bangladesh

Wednesday, August 21, 2019

Huge Demands for IT and Technical Staff



There is a huge demand for skilled workers in the Information Technology sector around the world and day by day it is increasing. According to a recent survey, around 42 percent of companies are struggling hard to find suitable employees. For this challenge to find an IT worker, 20 percent of the companies dismissed the position of IT officer.

The results of the survey, published by Mercer Mettl, a leading online evaluation platform, were released July 2019 where they lacked the proper knowledge and proper methodology to evaluate the various processes involved in hiring skilled personnel.

Stacey Carroll, Principal Consultant at Payscale says,
Competing for tech talent never gets easier, nor is it a perfect mathematical equation. Instead it’s about understanding your market, knowing what your current and prospective employees are looking for, and doing your best to create the environment that attracts the right workers to your company.



According to a study titled Tech Hearing and Technology Adaptation Trend 2019, the budget seems to be a major factor for IT staff in addition to technology staff. Twenty percent of organizations consider budget matters to the IT worker.

Siddhartha Gupta, CEO of Mercer Mettl said that most companies are now leaning towards automation. They are now facing the challenge of hiring and retaining skilled IT workers. The demand and supply of technical staff has made a huge difference.

According to the survey, 12 percent of companies do not have a framework for evaluating IT staff. In 21% of cases, the IT professional is required to appear face-to-face or direct interview. So far, only 18 percent of the institutions are using AI (Artificial Intelligence) technology to get their primary job selection.


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Thursday, July 11, 2019

Facebook's Cryptocurrency Libra is Coming or Not !


After a long speculation, finally the social media via Facebook is going to introduce their own digital currency 'Libra'. Initially, Mark Zuckerberg's association Facebook has signed with more than two dozens of organizations in the world, including Visa and MasterCard regarding the digital currency.

Facebook say, their cryptocurrency Libra will be launched in next year. But in the meantime 28 organizations have contracted with Facebook. These are the payment companies, commercial companies and venture capital companies from the Globe.

Before being officially launched, Facebook hope that Libra will sign agreement with at least 100 famous companies. At present, there are 1.7 billion of people in the world yet who are not maintaining any bank account but a large number of these people are suing Smartphone. Facebook has targeted the vast majority of people to raise Libra as a way of financial transactions.

They also said that there is no need of a bank for financial transactions in this digital currency system. It is possible to send money directly from any Smartphone to another across the world.

Expert opinion about Libra is that this digital coin of Facebook is going to bring a big change to the banking and financial system around the world. Facebook is creating its own 'digital currency' in the financial market. Not only that, but also to draw crystallization on the digital platform, Mark Zuckerberg already tied up with the bandwagon.


Although the decision for the organization is final, America and England have not been agreed yet. They are looking answers for a bunch of questions for the safety of users to Zuckerberg. The US Federal Reserve System has added its voice to the chorus of doubts raised by lawmakers, politicians and others worldwide about Facebook's newly announced crypto currency, Libra.


Read the article published on cnet on 10th July, 1019: Facebook Libra cryptocurrency a 'serious concern' for Federal Reserve, report says.




If Libra can come to the market, it can turn the foundation of banking and economic system all over the world!


Related Topics:
About 15% Online Freelancers are from Bangladesh