Sunday, February 3, 2013

On-Page SEO or Search Engine Optimization

Hello Readers,
How are you?
In this post I am going to tell you a little about On-Page Search Engine Optimization (SEO). Search Engine Optimization is a huge and interesting subject. In the near future the internet world will need lots of SEO specialists. And the competition related to this field is getting harder day by day. Basically there are two kinds of search engine optimization method:

  • On-page SEO and
  • Off-page SEO
Since this post is about On-Page SE Optimization, you have to wait for my next post about Off-Page optimization. On-page optimization technique is a valuable tool / stuff to make a better rank for any website. Actually this is the basic method of search engine optimization. After successful application of on-page optimization in your pages you can take necessary steps for the Off-Page optimization for your website or blog. Off-page optimization means stuff that isn’t on the page that affects your ranking (namely, in-bound links). To get huge number of hit / traffic in any site, both type of optimization methods are important.

SEO specialists say that on-page optimization is more important in Search Engines like Yahoo and MSN, than it is for Google. Google relies more heavily on links than the other big two SE’s. Before applying that kind of SEO on any web pages, selection of Keyword is very important. I will post another article about Keyword selection.

Important things need to keep in mind for On-Page SEO: 

  • Make sure that your domain name contains the main keywords.
  • Try to include maximum number of keywords in the title of your site or blog.
  • Make the very first text on the page the keywords in an H1 (header) tag.
  • Put an introductory paragraph that uses the keywords right after the H1 tag.
  • If you have a lot of text on the page, break it up with H2 tags that contain variations of my keywords.
  • For typical blog post try to keep one, two or more keywords in any post title.
  • There are other things that search engine marketer’s focuses on and spend a lot of time with (things like keyword density and image alt tag density, etc.),
Some more details about on-page and off-page optimization is going to be posted in this blog. Thanks a lot for reading this.

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